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SoBe, Life Water – Black Magic Woman, Santana

August 15th, 2008 · 1 Comment · Commercials


The lizards, dancing, and Naomi Campbell. What more do you need to sell a new bottled water product from SoBe? Just a little Black Magic Woman performed by Santana. Now you have it.

Interesting Fact: Black Magic Woman was originally written by Peter Green and performed by Fleetwood Mac in 1968. However the version by Santana, produced only a couple years later became “the” known version of the song.

Get Black Magic Woman on Santana - Abraxas - Black Magic Woman / Gypsy Queen

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    […] or heard the song before, you can follow along with the discussion. One of the articles discusses Black Magic Woman being used to set the tone for a SoBe commercial and, while short, does clearly state the main […]

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